Thursday 11 November 2010

I'd like 12,000 Volts please

A bit of give and take.
Here we go - the first big order for electric vehicles has just been announced. GE (General Electric) intends to 'prime the pump' and order 12,000 Chevy Volts for its US staff, as part of a 5 year 25,000 mixed electric vehicle order. In the race to monetize the EV segment, GE is aiming for $500 million of EV related revenues in the next three years. If you are a small player or new to the EV segment, you had better have a unique niche, a brilliant strategy and deep pockets. Or a buyer for your company.